Foreign ownership rules for retail and e-commerce, PMSE registration, marketplace licensing, and consumer protection compliance.
This brief covers the regulatory framework for foreign companies operating retail outlets or e-commerce platforms in Indonesia. It distinguishes between physical retail formats — where foreign ownership varies significantly by store size and business model — and digital commerce operations, where the PMSE and PSE registration requirements create their own compliance track.
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| Item | Detail |
|---|---|
| Foreign ownership — large format retail (>400m²) | Open via PT PMA |
| Foreign ownership — small format / convenience | Restricted — closed to foreign investment |
| PMSE registration | Mandatory for all e-commerce platforms operating in Indonesia |
| PSE registration (KOMINFO) | Mandatory for all digital platforms |
| Key consumer protection rule | 7-day return guarantee, Indonesian-language terms required |
| Data localization | UU PDP requires certain data processed/stored locally |
Delivered as a structured PDF or Word memo. Standard turnaround: 5 business days. One round of revisions included. Priority 2-day delivery available for +$75.
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